Milford

1. Oct 2026

First measured October 2026.

1. Smart, 1.02 MB
2. Booster, 1.10 MB
3. SuperLife, 1.46 MB
4. Kōura, 1.50 MB
5. AMP, 1.99 MB
6. Kernel, 2.04 MB
7. Fisher Funds, at least 2.19 MB
8. Hatch, 2.23 MB
9. Craigs, 2.23 MB
10. Forsyth Barr, 2.50 MB
11. Pathfinder, 2.51 MB
12. Sharesies, 3.41 MB
13. Simplicity, at least 3.78 MB
14. InvestNow, 3.84 MB
15. Generate, 4.26 MB
16. Milford, 6.26 MB
17. NZ Funds, 6.53 MB
18. Pie Funds, at least 8.32 MB

1. C
2. C
3. D
4. D
5. E
6. E
7. E
8. E
9. E
10. F
11. F
12. F
13. F
14. F
15. F
16. G
17. G
18. G

LightestHeaviest

• Milford

• Phone

  12.95 MB

• Laptop

  13.22 MB

First pageiLater pagei

1. Homepage

   /

   Video: 2.78 MB, counted in the weight.

   First page

   Phone 12.95 MB

   Laptop 13.22 MB

   Later page

   Phone 4.74 MB

   Laptop 5.13 MB

2. Investing

   /what-we-offer/kiwisaver

   Video: under 0.01 MB, counted in the weight.

   First page

   Phone 5.78 MB

   Laptop 5.73 MB

   Later page

   Phone 2.06 MB

   Laptop 2.04 MB

3. Performance

   /funds-performance/view-performance

   Video: under 0.01 MB, counted in the weight.

   First page

   Phone 6.15 MB

   Laptop 6.86 MB

   Later page

   Phone 1.38 MB

   Laptop 1.74 MB

4. Help

   /information-hub

   Video: under 0.01 MB, counted in the weight.

   First page

   Phone 6.03 MB

   Laptop 6.85 MB

   Later page

   Phone 2.62 MB

   Laptop 3.44 MB

5. Contact

   /contact

   Video: under 0.01 MB, counted in the weight.

   First page

   Phone 5.09 MB

   Laptop 6.47 MB

   Later page

   Phone 0.24 MB

   Laptop 1.62 MB

• Milford’s own files

  This website

  6.92 MB53%

• Google Tag Manager

  Tag manager

  2.26 MB17%

• Facebook

  Advertising and social

  0.22 MB2%

• Google/Doubleclick Ads

  Advertising and social

  0.10 MB1%

• 5 more companies

  Dynatrace, Analytics, 0.08 MB
  Google Analytics, Analytics, 0.08 MB
  Brightcove, Video, 0.04 MB
  FontAwesome CDN, Hosting and delivery, 0.02 MB
  Cloudflare CDN, Hosting and delivery, 0.01 MB

  0.24 MB2%

• Unknown source

  3.20 MB25%

• Images

  4.96 MB

• Scripts

  4.61 MB

• Other

  2.93 MB

• Styles

  0.23 MB

• Fonts

  0.22 MB

1. Image · Milford

   HP-couple-imagepsd.jpg

   Homepage

   2.14 MB

2. Script · Milford

   all.min.js

   Every page

   1.50 MB

3. Image · Milford

   Which-one-are-you.jpg

   Homepage

   1.13 MB

4. Image · Milford

   jeremy-bishop-d-r-q-93-lfa-tw-unsplash@2x.png

   Performance

   1.00 MB

5. Image · Milford

   Milford-Asset-Management-Hero-Banner-2025.jpg

   Homepage

   0.84 MB

Fix

Nothing a visitor would notice

Choice

Removes or delays something

Worked out on a phone and a laptop. The icons show where each saving applies.

1. Fix

   Ship less of your own code: scripts and styles that did not run while the homepage loaded

   Every page · Milford Phone

   Saves this on every page

   up to 0.92 MB

2. Choice

   Load the chat only when someone opens it

   Every page · Freshchat Phone

   Saves this on every page

   up to 0.66 MB

3. Fix

   Compress 40 of your own text files

   Every page · Milford Phone

   Saves this on every page

   at least 0.59 MB

4. Choice

   Check every marketing tag still earns its place: 5 companies

   Every page · several companies Phone

   Saves this on every page

   up to 0.43 MB

5. Fix

   Resize and compress 2 images to the size screens show them

   Homepage and 1 more · Milford Phone

   Homepage, Investing

   Saves most on the homepage

   up to 0.15 MB

6. Fix

   Compress 7 images that are already the right size

   Investing and 1 more · Milford Phone

   Investing, Help

   Saves most on the Investing page

   up to 0.06 MB

If this website had 100,000 page views a year, they would cause about 57 kg of carbon emissions.

Built to grade A (an average page view of 0.53 MB or less), the same page views would cause about 4.8 kg.

A grade C badge needs an average page view of 1.41 MB or less. Milford’s is 6.26 MB.