Pulse

1. Oct 2026

First measured October 2026.

1. Toast Electric, 0.78 MB
2. Electric Kiwi, 1.55 MB
3. Powershop, 1.57 MB
4. Meridian, 1.63 MB
5. Contact, 1.68 MB
6. Octopus Energy, 1.74 MB
7. Lodestone, 1.78 MB
8. Ecotricity, 2.01 MB
9. Grey Power Electricity, 2.32 MB
10. Genesis, 2.96 MB
11. Pulse, 3.75 MB
12. Nova, 3.93 MB
13. Mercury, 7.18 MB

1. B
2. D
3. D
4. D
5. D
6. D
7. D
8. E
9. E
10. F
11. F
12. F
13. G

LightestHeaviest

• Pulse

• Phone

  15.8 MB

• Laptop

  20.6 MB

First visitiReturningi

1. Homepage

   /

   First visit

   Phone 15.8 MB

   Laptop 20.6 MB

   Returning

   Phone 11.8 MB

   Laptop 16.1 MB

2. Plans

   /plans/

   First visit

   Phone 4.8 MB

   Laptop 4.9 MB

   Returning

   Phone 0.74 MB

   Laptop 0.62 MB

3. Moving house

   /customer-hub/your-account/moving-house/moving-house-current-customer/

   First visit

   Phone 4.6 MB

   Laptop 4.8 MB

   Returning

   Phone 0.17 MB

   Laptop 0.09 MB

4. Power outages

   /outages-faults-emergencies/

   First visit

   Phone 4.6 MB

   Laptop 4.8 MB

   Returning

   Phone 0.13 MB

   Laptop 0.21 MB

5. Contact

   /contact-us/

   First visit

   Phone 4.9 MB

   Laptop 4.9 MB

   Returning

   Phone 0.25 MB

   Laptop 0.25 MB

• Pulse’s own files

  This website

  13.7 MB87%

• Google Tag Manager

  Tag manager

  0.53 MB3%

• Facebook

  Advertising and social

  0.23 MB1%

• Cloudflare CDN

  Hosting and delivery

  0.13 MB1%

• 7 more companies

  JSDelivr CDN, Hosting and delivery, 0.06 MB
  Google Fonts, Hosting and delivery, 0.05 MB
  Bootstrap CDN, Hosting and delivery, 0.04 MB
  New Relic, Utility, 0.03 MB
  jQuery CDN, Hosting and delivery, 0.03 MB
  Mouseflow, Analytics, 0.02 MB
  Hotjar, Analytics, 0.01 MB

  0.24 MB2%

• Unknown source

  1.00 MB6%

• Images

  13.5 MB

• Scripts

  2.0 MB

• Fonts

  0.12 MB

• Styles

  0.11 MB

• Other

  0.09 MB

1. Image · Pulse

   pulseenergy_Authentic_New_Zealand_family_home_everyday_Kiwi_l_3b3cde1e-20bf-44fa-9d81-bd8b94c4a1cb_1.png (/assets/content/SideBySideImages/pulseenergy_Authentic_New_Zealand_family_home_everyday_Kiwi_l_3b3cde1e-20bf-44fa-9d81-bd8b94c4a1cb_1.png)

   Homepage

   5.4 MB

2. Image · Pulse

   pulseenergy_Authentic_New_Zealand_family_home_everyday_Kiwi_l_3b3cde1e-20bf-44fa-9d81-bd8b94c4a1cb_1.png (/assets/content/SideBySideImages/pulseenergy_Authentic_New_Zealand_family_home_everyday_Kiwi_l_3b3cde1e-20bf-44fa-9d81-bd8b94c4a1cb_1.png)

   Homepage

   5.4 MB

3. Image · Pulse

   Untitled-1920-x-500-px-1.png (/assets/content/HeroImages/Untitled-1920-x-500-px-1.png)

   Homepage

   4.3 MB

4. Image · Pulse

   Untitled-1920-x-500-px-1.png (/assets/content/HeroImages/Untitled-1920-x-500-px-1.png)

   Homepage

   4.3 MB

5. Image · Pulse

   mum-with-kids.png

   Homepage

   2.8 MB

Fix

Nothing a visitor would notice

Choice

Removes or delays something

Worked out on a phone and a laptop. The icons show where each saving applies.

1. Fix

   Resize 27 images to the size screens show them

   Every page · Pulse

   at least 3.3 MB

2. Choice

   Google reCAPTCHA: you choose whether it loads

   Every page · Google reCAPTCHA Laptop

   up to 0.32 MB

3. Choice

   Check every marketing tag still earns its place: 5 companies

   Every page · several companies

   up to 0.19 MB

4. Choice

   Cloudflare CDN: you choose whether it loads

   Every page · Cloudflare CDN

   up to 0.15 MB

5. Choice

   Google Fonts: you choose whether it loads

   Every page · Google Fonts

   up to 0.10 MB

If this website had 100,000 page views a year, they would cause about 34 kg of carbon emissions.

Built to grade A (under 0.53 MB a page), the same page views would cause about 4.8 kg.

A grade C badge needs a typical page under 1.41 MB. Pulse’s is 3.75 MB.